Smartphone-based augmented reality, in which visual elements are overlaid on the image of a smartphone camera, are extremely popular apps. These apps allow users to see how furniture would look in ...

Lenovo brings Google's Tango to consumers with Phab2 Pro smartphone, enabling a whole new class of augmented reality applications. Share on Facebook (opens in a new window) Share on X (opens in a new ...

Imagine standing in front of the Lincoln Memorial, pointing your phone camera at the building and having additional museum exhibits that you can interact with pop up on the screen. A new augmented ...

That’s kind of what augmented reality, or AR, is all about. It’s not about escaping to a totally new digital place like ...

Why Snap, Unity, Xreal, and Texas A&M University are among Fast Company’s Most Innovative Companies in augmented and virtual reality for 2025. Innovative organizations are finding ways to make ...

Join the event trusted by enterprise leaders for nearly two decades. VB Transform brings together the people building real enterprise AI strategy. Learn more This article was contributed by Louis ...

Lenovo today launched the first phone to support Google’s Tango augmented reality technology. The Lenovo Phab 2 Pro sells for $500, is powered by Qualcomm’s Snapdragon 652 chip and runs Android ...

World of Warcraft has launched an augmented reality experience where players can take pictures and videos with dragons. The Dragonflight virtual reality experience is available now, and is free for ...