To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min Postscript's chief marketing ...
Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as a ...
Hosted on MSN
The 4 Ps of marketing, reimagined for the AI era
Old-school marketers know the four Ps: product, price, place and promotion. Over the years, they’ve been stretched, expanded and reinterpreted. But AI isn’t just another reason to add more Ps. It’s ...
Marketing's four Ps – product, price, promotion and placement – are the basic components of any marketing mix. The decisions you make with regard to all of these elements can mean the difference ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback